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Betfair
Betfair is the trading name of The Sporting Exchange Ltd.It is the world's biggest betting exchange, with 20% better odds than traditional bookmakers, and a recipient of the Queen's Award for Enterprise.
The Sporting Exchange Limited is registered as a limited liability company in England and Wales, company number 3770548. The Sporting Exchange Limited was founded in August 1999 by Andrew Black and Edward Wray in order to commercialise proprietary betting technology that had been under development for the preceding year.
The technology used by The Sporting Exchange Limited is proprietary and, as well as being protected by copyright, is the subject of several patent applications that have been filed with various jurisdictions.
